Expert Insight
How are leaders in business leveraging their customers, partner networks and channels to innovate and deliver the best possible customer experience? Learn direct from key leaders in the industry share their best practices and insights.

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Collaborate ReportExploring the Impact of Business Collaboration on Innovation and Performance


THE COLLABORATE TO INNOVATE REPORT »
 
MEHR INNOVATION DURCH EINE ENGERE ZUSAMMENARBEIT »
 
DÉCUPLER VOS CAPACITÉS D'INNOVATION GRÂCE À UNE COLLABORATION PLUS ÉTROITE »

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Sourcing Innovation
Expert insights for best practices, education and innovation in sourcing, procurement and supply chain management.
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The Latest in Loyalty
“The biggest winners in the 21st century business will be those that assemble a global ecosystem of partners, emphasizing flexible access to materials, products, talents, and expertise, not ownership.”

- The New Age of Innovation, C.K. Prahalad and M.S. Krishnan

Featured Book
eBusiness & eCommerce: Managing the Digital Value Chain
By Andreas Meier, Henrik Stormer & Elizabeth Gosselin
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Harvesting the Potential of Business Collaboration Networks To Improve Customer Experience and Business Performance

The Business Performance Innovation (BPI) Network and the Chief Marketing Officer (CMO) Council's Collaborate to Innovate is set to evaluate the state of multi-enterprise collaboration and innovation among global businesses and leverage insights from leading business and IT executives to explore how companies can better harvest the potential of business collaboration networks to improve customer satisfaction and overall performance.

News

9.6.11 CMO Council to Publish Peer-Powered Journal for Print and Digital Media read »

6.15.10 H2O Innovation: Professional Water Technologies Develops Sodium Benzoate-Infused Dendrimer Antiscalant read »

6.15.10 DIRECTV and NCC Media Join Forces for Revolutionary Advertising Partnership read »

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Reports

New Report: Greater Innovation Through Closer Collaboration Exploring the Impact of Business Collaboration on Innovation and Performance download »

Report: Calibrate How You Operate
Marketers face an uphill climb for operational improvements download »

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Facts and Stats

About 30 million consumers in the U.S do mobile banking, and half of all consumers think that this system is not secure. more »

According to a recent study done by a marketing professor of Harvard University, more than 80 percent of a broad cross-section of U.S. retailers sell merchandise through multiple channels. more »

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